Crocs
Collaboration Pitch

February 2026

Overview

This project was a collaborative product and marketing pitch for a potential brand expansion into lifestyle goods. As a product designer, I developed the "Modular Egg Carrier" and researched various materials. This was a customizable, EVA-foam storage unit that translated the signature comfort and durability of Crocs into a functional home goods concept.

Working with a group of my fellow peers, we developed the design and a partnership strategy with Erewhon. The final deliverable was a polished deck presented to a Crocs representative, demonstrating how a specialized material focus and a high-end brand collaboration potentially expanded into the kitchen and lifestyle categories.